Yip, the question is: what does effective corporate communication bring? Getting everyone on the same page!
Corporate communication is an area that any business neglects at its own risk. People are your number one resource, and connecting with them in a meaningful way is critical for success.
What does effective corporate communication bring >
A unity of purpose and a synergy of energies. And that’s more than just a neat rhyme. Effective communication, ultimately, is communication that gets everyone to understand and assimilate the goals and values of the company into their very DNA. If that sounds like more than just the odd motivational e-mail to ‘All At:’ and a couple of posters in the canteen, it certain is.
Some of the content FusionDesign can deliver, from Concept to Execution >
- Internal staff drives to educate and motivate
- Rewards and Recognition programmes
- Conferences (invites, website, event organisation, everything)
- Purposeful teambuilding
- Relationship maintenance with all stakeholders, internal and external
In any successful business, people know what their brand stands for, what their roles are, and what excellence is. And it shows. If you want your brand to stand out, allow our experienced FusionDesign team to develop a custom-made corporate communication strategy that will renew your business from the inside out.
Here are some shining examples of projects completed by FusionDesign through our skills and tools to execute any campaign, from Strategy, Marketing, On- and Offline Advertising and Design >
Caltex and Chevron >
Campaign educating fuel retailers throughout Africa on a new ordering procedure, the emphasis on conveying technical information in a simple way.
MTN Banking and Standard Bank >
Campaigns include an educational drive aimed at Standard Bank staff around MTN Banking accounts; a motivational drive to call centre staff; and an integrated campus campaign promoting the service.
Metrolpolitan Health – IiP Accreditation>
Internal campaign motivating a workforce of 3000+ to achieve an international certification of excellence, in the process addressing key issues such as Communication, Performance Management and Rewards and Recognition.
Government Medical Aid >
Various internal campaigns for this first-of-its-kind government medical aid scheme. Included educational drives around the product and communicating the goals and organisational plan of the business to staff in an accessible way.
PetroSA >
A fun, uplifting corporate yearbook celebrating the pride, passion and unity experienced during the World Cup, from the perspective of all stakeholders in the business.
TNS Research Surveys >
Conceptualising and producing all necessary material for a major global conference for the world’s leading market research company.
Hylton Ross Touring >
Creating a teambuilding getaway where staff learned the core values of the business and the importance of their unique roles. Currently our service includes ongoing ‘relationship maintenance’ communication between management and all stakeholders.
City Sightseeing Cape Town >
A detailed communications plan educating employees on the values of the company, with an emphasis on integrity: how it must pervade all aspects of the business and its importance as a criterion in performance management.
allaboutXpert >
A vibrant new brand identity, including name development for merged Xpert Group and allabout projectmanagement. The nine company values AND nine project management values of the new merged company, allaboutXpert, was represented in a colourful, simple and effective slick corporate signature.
