Archive for the ‘Online Marketing’ Category

FusionDesign have put together a basic toolkit of key things to consider when assembling and/or assessing your marketing strategy. These are only the tip of the iceberg really, but will assist in turning potentially disappointing attempts at marketing into potential “diamonds” in your pocket!

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Create Marketing and Staff Communication with Impact. We look into the Generations that make up South Africa. With the birth of Digital Age – Young Adults of today are sometimes difficult to understand/motivate. Read the full article, to tap into the Generations and how to Communicate to them!

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Casper Rasper, Gareth Cliff, Koos Kombuis, Charlize Theron, Barry Ronge, Khanyi Mbau, Graeme Smith, Victor Matfield, Zapiro, Leanne Manas and Bryan Habana can all be found and followed. Skattie, get the roadmap here!

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You have grown your Twitter following and now want to enlarge your message and grow your interaction with your followers. The question is: how to harness the power of Twitter to benefit your business?

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South Africa is the 10th most represented nation on Twitter! Hit the button to find out what 140 character bursts are all about. And get to read the most extraordinary tweets in the world today. So how to use Twitter? Let us guide you with a concise Twitter 101 Guide

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South Africa is the 10th most represented nation on Twitter! The power for Your Business lies in the number of South Africans on Twitter – there are 100 000s of South Africans signed up on Twitter. So what is Twitter? Let us guide you with a concise Twitter 101 Guide

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The world cup is estimated to cost the South African economy approximately R750 million due to absenteeism.

Whether you watch the game or not, this means it will affect most businesses in South Africa as 1 in every 3 employees are expected to take holiday or “sick” leave during this period

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FusionDesign was tasked with the objective of developing an informative, interesting and quality blog for our client, City Sightseeing Cape Town, where bloggers, travelers and consumers could read up on news, reviews, articles and information, as well as share their experiences of Cape Town and City Sightseeing’s exciting stops.

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City Sightseeing, Cape Town – Online Marketing Case Study: Part 2 of 3. See how we implemented the Fusion Faceted Approach to the Online Brand Presence. We delivered a successful website and online marketing strategy according to company objectives and target market needs. Read the full Case Study, to see how we polished the last few facets of the Brand Diamond!

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City Sightseeing, Cape Town – Online Marketing Case Study: Part 1 of 3. This is how to execute a strategic process by planning and implementing a strong, impact-full and exciting e-marketing strategy. See how this significantly increased City Sightseeing’s online presence. Strategic Processes & Tools were used such as a Digital Workshop, Research and Audits to build a Brand Diamond.

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